Qualifying presale

What counts as a qualifying presale for a construction loan?

A qualifying presale is a binding purchase contract with a deposit the construction lender will recognize, from a buyer they will count. Reservations, letters of intent, and related-party deals usually drop out. Ask the lender in writing. The 50–70% line is percent of revenue from those contracts, not a unit count.Last reviewed 2026-11-01

A name on a list is not a presale. A construction lender wants a contract they can take to the credit committee: binding, signed, with a deposit they will recognize, from a buyer they will count. Soft holds, letters of intent, and "coming in next week" do not fill that line. The 50–70% of revenue they often want is only as good as the contracts inside it.

Ask the lender in writing before you brief the sales team that you are at 50%. Get three things: what document they will take, what deposit they will recognize, and which buyers they exclude. Your term sheet is the list that counts. A pattern from another building is a guess. Until those contracts exist, you are not on the line. You are on a list. See how many units you need to pre-sell for the percent. This page is the filter.

What usually does not count

Reservations and letters of intent are useful. They are not usually qualifying presales. A hold with no deposit, a related-party contract, and a bulk take of the stack by one buyer are the three filters that most often cut a "we are at 50%" briefing down. Ask whether those are in or out. Do not guess from last year's project.

Usually countsUsually drops
DocumentBinding purchase contractReservation or letter of intent
MoneyDeposit the lender will recognizeHold with no deposit
BuyerUnrelated buyer they will countRelated-party, insider, or bulk haircut

Related-party and insider units are not the same demand as an unrelated buyer putting money down. Bulk contracts are often haircut or excluded because one walk-away takes a hole the size of several units. A reservation can convert. Until it is a binding contract with a held deposit, it does not move the construction draw. Ten contracts on paper can be six after that filter. See why construction lenders care about presales if you want the leftover-inventory reason. This table is the filter, not a statute.

How to score your stack against the line

Do not count units. Count dollars from contracts that survive the filter. List every name that has a document. Drop reservations, letters of intent, and holds with no deposit. Drop related-party and bulk deals the lender will not take. Sum the remaining contract prices. Divide by project sell-out revenue. That share is where you actually sit.

  1. List every name with a document.
  2. Keep only binding contracts with a held deposit from buyers they will count.
  3. Sum those contract prices.
  4. Divide by project sell-out revenue.

Worked example (illustrative numbers). Eighteen names on a list. Twelve have a signed contract and a held deposit. Two of those twelve are related-party. Ten count. Those ten are $4.2M on a $12M sell-out. You are at 35%, not eighteen of thirty units. Method: qualifying contract revenue ÷ project sell-out revenue. Once you have that share, see how fast you need to pre-sell to hit the construction draw for the monthly pace. Soft holds do not close the gap. If the line slips a month, size it from your loan. See how much an extra month costs. Run the calculator on your numbers.

Stop Funding the Bank.
Start Selling Units.

Every extra month is loan interest plus marketing burn. Run your numbers.

Built for 10–50 unit developments.
$45k–$75k per project · Launched in 6–8 weeks.